We take a considered approach to PR: each campaign reflects each clients’ individual ambitions, whether they are large or small, and we only work on projects we favour, or believe in. We connect our clients with the right audience for their project – with journalists and a wide network of architects, interior architects, designers and creatives whom we know and trust after ten years of working in the industry – and we manage each campaign from conception to evaluation.
Katja Silbermann honed her skills at Germany’s leading design-focused PR agencies before setting up favourized in 2017. She is a professional communications specialist working in the design and creative industries. Katja’s breadth of experience with clients of all sizes allows her to manage communications projects of different scales for various clients within the design industry. She understands the importance of strong press coverage, with the knowledge that good PR is not only based on editorial, but a personal approach of building relationships and connecting people. This approach has established a strong international, creative network of architects, designers, galleries, curators, photographers, influencers and press.
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